Using Plain English is a game-changer in digital communications

Lady engaging with website content on her phone

Why using plain English helps get your message across When it comes to digital communications, clarity is queen. Whether you’re crafting website content, social media posts, or email campaigns, using plain English is one of the most effective ways to connect with your audience. Not only does it make your message easier to understand, but […]

Copywriting vs copyrighting

Copyrighting vs copywriting

Copywriting and copyrighting often confuse people because they sound the same, but they couldn’t be any more different.

ChatGPT: What’s all the hype about

ChatGPT

Launched in November 2023, ChatGPT is a chatbot powered by artificial intelligence (AI). The GPT stands for Generative Pre-trained Transformer.